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Marketing

From ad spend to revenue

Marketing follows your ad spend through clicks, sessions and leads to customers and revenue, so you can see which campaigns actually bring in work.

IllustrationMarketing: spend, leads and cost per lead per channel and campaign.

What the Marketing module does

  • Spend to revenue

    Impressions, clicks, sessions, leads, customers and revenue in one funnel. Revenue per channel is an estimate, and labelled as one.

  • Cost per lead, not per click

    A cheap click isn’t a good result by itself. Signals look at leads, and flag a campaign when its cost per lead rises.

  • Every campaign side by side

    Spend, clicks, leads and cost per lead for each campaign, from the ad platforms you connect.

  • Compared with the previous period

    Every number is shown against the previous 30 days, so a change stands out.

Follow the money through the funnel

From impressions to paying customers, with the conversion at every step.

IllustrationFrom ad spend to revenue over the last 30 days. The revenue is an estimate.

Works with

The integrations this module works with. Those marked Live connect to real accounts today; the others can be tried in the demo with simulated data.

All integrations
  • Google Ads
    Advertising
    Live
  • Meta Ads
    Advertising
    Live
  • TikTok Ads
    Advertising
    Live
  • Microsoft Advertising
    Advertising
    Live
  • LinkedIn Ads
    Advertising
    Live
  • Google Analytics 4
    Analytics
    Live
  • Search Console
    Analytics
    Live

See what Videxa would flag for a business like yours

Describe a business and the demo builds a simulated version of it to explore.

No account needed